Frank Gosch is Global SEO Lead at Microsoft for MSN and based in London. In his role he signs responsible for the global strategy as well as the engagement with the engineering and editorial teams within MSN. Frank looks back at 15 years of online experience. During this time his primary focus was online marketing covering SEO, SEM, Display and Affiliate Marketing as well as Email-Marketing. He recently started to work on the social media strategy for MSN as well.

Twitter: @toulou