For six years, Kevin Donnellan worked as an editor at Storyful verifying trending content and investigating misinformation, with a focus on assisting UK newsrooms. He developed a training course for Times and Sunday Times journalists on how to use social media to enhance their reporting. He joined the curation team at Meta in 2020 where he helped improve internal content discovery methods.
As a consultant, his work is now focused on using his social discovery and verification skills to make sense of the Wild West of AI-assisted creative content, and how this affects publishers, agencies and newsrooms.