Rutger is the co-founder and CMO of smartocto – the world’s most actionable content intelligence system. With smartocto he supports over 300 newsrooms across the globe with smart notifications and data insights. He is the former head of digital and innovation at BNN-VARA; a large independent dutch broadcaster. He presented a TV-show for three years and has vast experience in TV, education and gaming sectors. He was editor-in-chief for children magazines.