The travel media startup has found success in understanding what audiences are searching for and commissioning content based on that data – but what does this mean for news organisations?
The acquisition has seen The Memo’s back catalogue of content transferred to Forbes.com, thus making it accessible to 80 million readers worldwide. As the title ceased to exist, its team of 80 has joined Forbes, which allowed the business publisher to expand its network of contributors across the continent to more than 200.
Although covering breaking news and offering analysis has been at the core of the BBC’s output for decades, the broadcaster has spent the past two years creating a better editorial strategy to fulfil the needs of its global audience by responding to six user needs.
We are very excited to announce that Dmitry Shishkin will be joining us at our upcoming Newsrewired conference as keynote speaker on 27 November 2019 at Reuters, London.