Keynote | Relevance equals loyalty equals revenue, equals sustainability: the power of AI-enhanced journalism

Join us for a thought-provoking opening talk with Dmitry Shishkin, the newly appointed CEO of Ringier Media International (Switzerland). Dmitry will draw on his extensive experience to explore how journalism can deliver even greater value to audiences in the digital age.

How can AI be harnessed to create content that is not only user-centric but also upholds core journalistic values? What are the practical benefits of this approach, including increased reader loyalty, revenue growth, and ensuring your work remains relevant in our ever-changing media landscape? It’s perfect for all media professionals looking to stay ahead of the curve.

Speakers

Dmitry Shishkin
22 May 2024 - 09:40, Main stage