How to turn your podcast into a real growth engine

News podcasts are an incredible opportunity to discover and develop new audiences. Far from being just a stand-alone digital product these days, podcasts can drive growth across the whole funnel of your digital media business.

Chris Stone, head of video and podcasts at The New Statesman, has led podcast businesses within publishers for over 12 years, also at The London Standard and The Telegraph. 

The award-winning podcasting producer and strategist will show you how to repurpose your podcast content, convert newly discovered listeners into paying customers, and maximise ROI on your podcasting tech and talent.