Ciarán Norris started working online when he got a job in a Sydney internet cafe in 1999.
Upon returning to the UK he initially worked in publishing, first at Centaur Media and then at RBI where he was one of three founder members of the company’s first ever search marketing team, helping journalists to integrate SEO into their work. He moved agency side in April 2007, going to Altogether, the digital arm of The Engine Group, eventually leading their search, affiliate & social media department.
In June 2009 he moved to global media agency Mindshare, where he is the head of social media, and works with clients including as Nike, Rolex, Unilever & BP. Norris writes a monthly column on social media for Search Engine Land, the #1 ranked blog in Ad Age’s Power 150.