As it happened: Longform video for the mobile generation

In the era of Snapchat, Vine and Periscope, some news organisations are still investing time and resources into making longer videos for the web. So what goes into producing these videos and is there an ideal length and format that makes people stay and watch?

This panel – at the news:rewired conference in London – that looked into the matter was made up of:

Moderated by: Sandra Gaudenzi, head of studies, IF Lab

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