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Articles tagged with: paid content

How NZZ increased its conversion rate up to five times with dynamic ‘paygates’

| March 6, 2019 – 12:56 pm | 795 views
Rouven Leuener

Rouven Leuener is group head of digital product at Neue Zürcher Zeitung, one of the oldest German-language newspapers in Switzerland. He took the lead on digital innovation five years ago and shared his experience of experimenting with dynamic ‘paygates.’

LIVE: Session 1B – Paid-for content models

| February 3, 2012 – 11:20 am | 3,105 views
Money

How can we to make money from online content? That is the million dollar question in the news industry today and one which continues to be answered in many different ways. As we move into another year it’s time to return to the debate and look at how the main models being pursued in the industry today which can be adopted by both national news titles as well as more niche outlets and magazine publishers, be it through app subscriptions, a bold paywall or a more metered approach. This session will also look at how Apple’s Newsstand, which was released in October, has increased app downloads for magazine publishers

Image by Images_of_Money on Flickr. Some rights reserved.

Slideshow: Presentations from the paid-for content session

| July 5, 2010 – 5:31 pm | 3,104 views

As part of our news:rewired follow-up coverage, we’ll be posting slideshows of the speakers’ presentations for those who missed it or simply want to recap. See presentations from Karl Schneider and Alastair Bruce

#newsrw: the Times, RBI confident of a paid-for news future

| June 25, 2010 – 2:02 pm | 6,299 views
Tom Whitwell

Times assistant editor said paywall alternatives meant “enormously intrusive advertising”, and claims that at a lot of sites “the barrier between journalism and commercial was getting very thin”

#newsrw: Is Google helping publishers restrict news content access?

| December 3, 2009 – 4:04 pm | 4,673 views

By Judith Townend, senior reporter, Journalism.co.uk
It doesn’t sound likely but it’s true: Google is helping publishers restrict user access to news content. But it only affects those publishers who are behind pay walls and also …