Links: Building an online community from scratch – what does it take?

As part of the build-up to news:rewired we want to give you some food for thought before each of our sessions.

So we’ll be posting a collection of tools, links and ideas relevant to each of the subjects up for discussion.

Think of it as a reading list or a starting point for questions on the day.

First up is Building an Online Community from Scratch with Ed Walker, Neil Perkins and Anthony Thornton and some key blog posts from the speakers themselves and other experts:

Useful blog posts

  1. The community should have a purpose
  2. Put community at the heart of what you do
  3. Select the right tools
  4. Dedicate proper resource
  5. Understand that your users are not all the same
  6. Don’t broadcast at your community
  7. Remember that community members are people
  8. Share control
  9. Recognition and reward are important
  10. Encourage advocacy


Issues to discuss

  • How does setting up a community around interests differ from an online community serving a particular geographic area?
  • How can offline be used to support the online community?
  • How do you build and sustain interaction?
  • What’s the best moderation policy?
  • Can online communities be monetised?
  • And perhaps crucially – is an online community something you can “create”?

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