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Announcing Tumblr as latest news:rewired – full stream ahead sponsor

Submitted by on June 15, 2012 – 11:09 am | 5,843 views

We are pleased to announce blogging platform Tumblr as the latest sponsor of news:rewired – full stream ahead, Journalism.co.uk’s digital journalism conference on Friday 13 July.

The one-day event, which takes place four weeks today, is being held at MSN UK’s offices in Victoria and will be focused on the latest tools, techniques and tips on how to produce the best journalism online and make it earn its keep, with innovative case studies from the industry. Here’s the full agenda.

On Tumblr users can easily share written posts, images, quotes, interesting links, music and videos within its growing network of 60 million blogs.

Since being founded in February 2007 users have produced 25.2 billion posts on the platform, which is available in 12 languages. And the platform receives almost 16 million monthly page views, according to the latest statistics from Tumblr.

Here is a guide produced by Journalism.co.uk last year on how to create a Tumblr blog for a news organisation and five great examples of the platform in action in the industry. A more recent example of use of Tumblr by news outlets is by the Times which announced just this week the creation of a new Opinion page on Tumblr to offer additional commentary content.

Tumblr’s media outreach director Mark Coatney will be joining the “social news” panel at news:rewired on Friday 13 July, looking at the art of storytelling using social media tools.

As news becomes increasingly social, outlets are using social media to reach out in different ways both to tell stories and to gather videos, photos and feedback from their networks. This session will look at how to engage the title’s community and how individual journalists are building their own personal brands.

Other experts joining Coatney on the panel include Luke Lewis, editor of NME.com, Marc Cooper, head of publishing at Northcliffe Digital and Faisal Islam, economics editor at Channel 4 News.

Tickets are selling fast and the event is likely to sell out. Get yours for just £130 (+VAT). Book yours now at this link to avoid disappointment as our last event sold out ahead of time.

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