February 2014

Posts published in February 2014

Marjaana Toiminen: How to crowdsource an entire magazine

Publishers can engage with their online communities in a number of ways – they can respond to comments, host Q&A discussions and even crowdsource content, very few would crowdsource an entire magazine. But that’s exactly what Finland’s Bonnier Publications did, its chief executive told the news:rewired conference, in London today.

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