Friday’s news:rewired conference included a Google tools masterclass.
Stephen Rosenthal, communications and public affairs manager, UK, Google, guided journalists through tools search as searching by colour, advanced operators, Google Correlate, Fusion Tables and much more.
Madhav Chinnappa, head of strategic partnerships, Google News & Magazines EMEA, talked about how to get content onto Google Currents and new opportunities for publishers in pushing out their ads via the app.
A post on Google tools is at this link. The liveblog is at this link.
Here is a video of the workshop. Sessions were filmed by James Goldburn and Jeremy Evans.