“It’s absolutely nuts, it’s an incredible experience,” said Alex Wood, editor in chief of The Memo, at news:rewired in London.

He was talking about the experience of virtual reality. Since Facebook bought Oculus Rift for $2 billion (£1.3bn) last year, it is clear how seriously technology giants are taking this new medium. Samsung, HTC and Google have developed their own headsets with the Google Cardboard available for around £10.

Experts in the emerging field of virtual reality shared their thoughts and work on how the medium can be an effective journalistic tool.