At digital journalism conference news:rewired, held on Friday 20 September at MSN UK in London, Jay Lauf, publisher of one-year-old business news site Quartz, part of the Atlantic Media Company, delivered the keynote speech, including a look at how to produce content to appeal to a social audience.
Jay Lauf, publisher of digital-only business Quartz, opened the 10th news:rewired conference by discussing his organisation’s innovative approach and outlining how to make journalism for the social web.
A live blog of Jay Lauf’s keynote speech to open the tenth news:rewired conference
The publisher of one-year-old news site Quartz, Jay Lauf, will deliver the keynote speech at news:rewired on Friday 20 September.
When first launched, Quartz was said to have been “built primarily for the devices closest at hand: tablets and mobile phones” for an audience of “business people in the new global economy”. As such the design keeps the stream of headlines – which can be filtered by ‘top news’, sections or topical areas called ‘obsessions’ – to the left of the page, with each article able to fill the remaining space.
In his keynote speech at news:rewired, Lauf will discuss the platform’s innovative features further, including the impact on the experience for reporters and readers alike. He will also discuss how to think about journalism for the social web.
Tickets to the conference have now sold out, with more than 200 attendees due to partake in the event, which features a full-day of presentations, panel discussions and workshops.