JOE Media and NEED TO KNOW trade notes on how to discover and appeal to under 23s on social media
‘Your copy should read like a WhatsApp message’: How to create content for and with Gen Z
Build a community, not an audience: find out what your readers value and want to pay for
News brands start to pay close attention to user-first models as they are key to successful subscription and membership programmes
How to identify new audience growth opportunities
The Daily Star, The Times and Sunday Times, The Economist and The South China Morning Post have all created strategies to discover and attract younger and more diverse readers
Learn to create an audience-first strategy with Condé Nast’s internal audience growth training
Sarah Marshall, head of audience growth at Vogue Global Network led the workshop on better understanding who your typical target audience is and what types of news content would resonate the most.
Lessons from Culture Trip’s content engagement strategy for addressing user needs
The travel media startup has found success in understanding what audiences are searching for and commissioning content based on that data – but what does this mean for news organisations?
Why Forbes bought UK business publication The Memo as part of its European expansion
The acquisition has seen The Memo’s back catalogue of content transferred to Forbes.com, thus making it accessible to 80 million readers worldwide. As the title ceased to exist, its team of 80 has joined Forbes, which allowed the business publisher to expand its network of contributors across the continent to more than 200.
Engage your audience by fulfilling six reader needs
Although covering breaking news and offering analysis has been at the core of the BBC’s output for decades, the broadcaster has spent the past two years creating a better editorial strategy to fulfil the needs of its global audience by responding to six user needs.
Only 21 spaces left for Newsrewired – book your ticket today
With less than three weeks to go to our Newsrewired conference, spaces are getting tighter so secure your place today – when they are gone, they are gone.
Keynote speaker Dmitry Shishkin, chief content officer at Culture Trip, joins Newsrewired
We are very excited to announce that Dmitry Shishkin will be joining us at our upcoming Newsrewired conference as keynote speaker on 27 November 2019 at Reuters, London.
Newsrewired sneak peek podcast: diversity, artificial intelligence, and future-proofing journalism
Our Newsrewired digital journalism conference is fast approaching and we are excited about the speaker lineup and the topics we have in store.
To offer you a taster of what is coming on 27 November, we caught up with four of our panellists on this week’s Journalism.co.uk podcast.